From international to global player, Coulisse is going places, changing the game and setting a new standard in the world of window coverings. The Americas, once a new market, is now home to Coulisse Americas, with headquarters in Miami. As an independent business, Coulisse Americas is equipped with a local stock, ensuring that customers in the region have access to precisely what they need. In this interview, Managing Director Jop Vos reveals how Coulisse has gone from newcomer to working with the biggest fabricators and retailers from the north of Canada to the south of Chile.
Since setting foot on American soil in 2011, Coulisse has experienced remarkable growth. “We initially started in America with only four people. Our aim was to build a comprehensive collection and give our customers exactly what they want and need. Today, we proudly employ 30 passionate professionals at our brand-new office, showroom and state-of-the-art warehouse facility in Miami, Florida”.
Although there are plenty of established players in the market, Coulisse is truly unique in their one-stop shop concept. “We are the only window covering company that is able to do everything in-house. A true one-stop shop for window shading fabricators. We love working with customers from start to finish – consulting, manufacturing, testing, marketing and delivering the finest quality window shades and hardware to anywhere in the Americas”.
To ensure customer success, Coulisse also offers a full marketing service to all clients. From designing collection books to copywriting and launch events to digital content. The support menu is endless. Jop affirms, “We love to help our clients grow by offering the right tools to unleash their potential”.
“One of the major benefits of being a family-run business is that we have the ability to invest in the long-term and overstock all our products in these challenging times. This means we are always able to serve our customers immediately with no waiting times. We have the fabrics, hardware and technology ready and available in Miami right now”. This includes the “Best of CES 2022” award-winning smart home system Eve Motionblinds, which is a must-have in any modern interior.
Coulisse’s success in the Americas can be credited to the same vision and mission it upholds across the globe: encouraging innovation and creativity, staying ahead of the game with leading technologies and doing business with passionate people for joint success. “We will continue to do what we do best: offering our customers the best in window coverings. Whether it is through exquisite fabric collections, our smart home solution Motionblinds or through innovative robotized machinery, it is all about helping our partners to optimize their production processes to achieve faster delivery and cost reduction”.